
Missoma
Missoma: A Stunning Jewelry Brand for Modern Women
Our opinion
Missoma is a beloved British jewelry brand known for its chic, everyday pieces that balance modern elegance with timeless design. If you’re a fan of gold layering necklaces, statement earrings, or personalized pieces, Missoma likely needs no introduction. The brand’s distinctive aesthetic—minimal yet bold, delicate yet striking—makes it a favorite for fashion-forward women around the world. Let’s dive into what makes Missoma so special, what we love, what could be better, and all the essential details about shopping from this iconic brand.

What We Like
What We Don’t Like
Brand Origins and Philosophy
Missoma was founded by Marisa Hordern in 2008, with the vision to create affordable, luxurious jewelry that women could wear every day. The name “Missoma” is a blend of Marisa, her mother, and her sister’s names, highlighting the brand’s focus on family and personal connections.
Missoma’s philosophy revolves around making luxury jewelry accessible. By using high-quality gold vermeil and semi-precious stones, the brand offers jewelry that feels high-end without the same price tag you might expect from fine jewelry retailers. Their pieces are designed to empower women to express their individuality through fashion, providing bold, stylish pieces that can be easily layered or worn alone.
A significant part of Missoma’s ethos is also its focus on sustainability. The brand has made moves toward ethical sourcing, using recycled metals and eco-friendly packaging. They also have a focus on giving back, partnering with various charities and initiatives to support women’s empowerment and sustainability efforts.
Missoma’s Collections and Signature Styles
Missoma’s collections are diverse, yet each piece carries the brand’s distinct aesthetic—contemporary, elegant, and versatile. Here are some of the key collections and standout styles:
- Layering Necklaces: Missoma is renowned for its layering necklaces. From delicate chains to pendants and lockets, these pieces are designed to be worn in combination, allowing you to mix and match to create a personalized look. The Mini Fang Necklace and the Axiom Chain Necklace are two fan-favorite pieces that can be styled with almost anything.
- Chunky Rings and Bracelets: If bold, statement pieces are more your style, Missoma offers an array of chunky gold rings and bracelets. The Claw Cuff Bracelet and Ridge Ring are popular picks, offering a modern edge to your outfit.
- Earrings: Missoma’s hoop earrings are perhaps its most iconic product. They range from small, everyday hoops to large statement pieces like the Gold Molten Hoops or Sapphire Huggies. They also offer mismatched earrings and ear cuffs, which are perfect for those who love experimenting with their jewelry style.
- Personalized and Birthstone Jewelry: Missoma allows you to personalize several of their designs. You can add your initials or name to certain rings and necklaces, making for a meaningful and unique piece. Their birthstone necklaces and engraved pendants are particularly popular for gifting.
- Fine Jewelry Collection: While most of Missoma’s range is made from gold vermeil, they also have a fine jewelry collection, which uses 14k solid gold and features higher-end pieces. These are perfect for those looking for more durable, long-lasting jewelry.
Discounts and Promotions
Missoma frequently offers sales and discounts, particularly around major shopping events like Black Friday or holiday seasons. Signing up for their newsletter usually gives customers access to 10% off their first order, which is a nice bonus for first-time shoppers.
The brand also has a student discount and occasionally runs special promotions like free shipping or bundle offers. If you’re planning on making a larger purchase or buying multiple items, keeping an eye out for these promotions can help save on costs.
Delivery and Returns
Missoma ships both domestically and internationally, offering free shipping within the UK for orders over a certain amount. For international customers, shipping costs vary based on the destination, and some customers may have to pay customs or duties, depending on the country.
In terms of returns, Missoma has a 30-day return policy, which gives you peace of mind if the product isn’t quite what you expected. However, keep in mind that personalized items are usually non-returnable, so be sure to double-check your order before confirming it. The brand makes returns relatively straightforward, and they are known for being helpful and accommodating if there’s an issue with the order.
Payments
Missoma offers a range of payment options, including credit/debit cards, PayPal, and Klarna for those who want to split their payments into installments. This flexibility makes it easier for customers to shop for higher-priced items and pay over time if needed.
Brand Benefits to Customers
Conclusion
Missoma has built a loyal following for good reason—its versatile, stylish jewelry appeals to women of all ages who want luxury that doesn’t come with a fine-jewelry price tag. With an ever-evolving range of chic, contemporary pieces, Missoma is perfect for anyone looking to enhance their jewelry collection. Whether you’re layering necklaces, adding a statement ring, or looking for a special gift, Missoma delivers on both quality and style. While some pieces may come with a higher price tag, the investment is worth it for those who appreciate thoughtfully designed jewelry that stands the test of time.