Huel

Huel: A Friendly Review of Complete Nutrition on the Go

October 28, 2024

Our opinion

If you're looking for a convenient way to eat healthily without sacrificing time, Huel might just be what you need. This UK-based brand has quickly gained a loyal following, thanks to its nutritionally complete meals, shakes, and bars, designed to fit a busy lifestyle. Let’s take a closer look at Huel, what we love, what could be better, and how it stacks up as a modern solution for quick, plant-based nutrition.

What we liked

  • Complete Nutrition: Huel provides a balance of protein, carbohydrates, fats, fiber, and 27 essential vitamins and minerals. It’s designed to be a complete meal in every serving, which makes it ideal for busy professionals, athletes, or anyone looking to maintain a balanced diet without hassle.
  • Convenience: With products like ready-to-drink shakes and easy-to-prepare powders, Huel is incredibly convenient. It’s perfect for people who don’t have time to cook but still want to maintain a healthy diet.
  • Plant-Based and Sustainable: All Huel products are 100% vegan, catering to those who prefer plant-based diets. It’s also great to see the company’s commitment to sustainability, using environmentally friendly packaging and ingredients.
  • Variety: Huel offers a good range of flavors and formats, including Hot & Savory meals, protein bars, and ready-to-drink shakes. Whether you prefer something warm or quick, they’ve got you covered.
  • What we don't like

  • Taste is Subjective: While Huel offers several flavors, taste can be hit or miss for some people. The shakes and powders may take some getting used to, especially if you're expecting a more traditional flavor profile from a meal replacement.
  • Price: Although Huel is cost-effective compared to eating out or other meal services, it can still feel pricey for some. For instance, ready-to-drink bottles start around $4, which could add up if used daily. However, the powder formats are more affordable per meal.
  • Consistency: Some people find the powder shakes’ texture a bit grainy. This is particularly noticeable if you don’t blend it well, which might not appeal to everyone.
  • Brand Origins and Philosophy

    Founded in 2015 by Julian Hearn in the UK, Huel’s philosophy is simple: provide complete nutrition in a convenient form, while being sustainable and affordable. The name “Huel” stands for “human fuel,” which perfectly sums up their mission to deliver nutritionally balanced food that helps people save time, eat healthily, and reduce their environmental impact.

    The brand’s emphasis on sustainability is evident in their product sourcing and packaging. Huel’s ingredients are chosen to minimize environmental harm while offering maximum nutritional benefits. It’s also vegan, making it a popular choice for those looking to eat more ethically and sustainably.

    Huel's Product Collections

    Huel offers a wide variety of products to suit different lifestyles and needs. Some of the standout options include:

    • Huel Powder: This is the most versatile and affordable option. Available in both regular and Black Edition (which is higher in protein and lower in carbs), Huel powder comes in several flavors, from vanilla to salted caramel. Simply mix with water or milk, and you’ve got a complete meal.
    • Ready-to-Drink Huel: For those on the go, the ready-to-drink bottles are a convenient option. These are pre-mixed and provide all the same nutrition as the powders, without any preparation.
    • Hot & Savory: This line offers warm meal options like Thai Green Curry or Tomato and Herb, which can be prepared by simply adding hot water. It’s a great alternative if you prefer a savory meal rather than a shake.
    • Huel Bars: The Complete Nutrition Bar is a solid snack option, packed with essential nutrients and perfect for keeping hunger at bay between meals.

    Each product is designed to be nutritionally complete, meaning you get all the macronutrients and vitamins needed in one serving. It’s also worth noting that Huel is designed to help with weight management, providing balanced meals that can fit into a variety of diets.

    Discounts and Promotions

    Huel frequently offers discounts and promotions, particularly for first-time customers or those who subscribe to regular deliveries. For example, subscribing to their service can save you up to 20% on every order, which is a good deal for regular users. They also offer free shipping on orders over a certain amount, often $65, making bulk buying more attractive.

    There are occasional bundle deals as well, where you can mix and match different products to try at a discounted rate. Keep an eye out for seasonal promotions or special offers around events, which can make trying Huel even more affordable.

    Delivery and Returns

    Huel has a well-organized delivery system, with options to customize delivery frequencies if you’re a subscriber. You can also pause, edit, or cancel your subscription anytime, which is a plus for those who want flexibility. Delivery is free on orders over $65, and they ship to numerous countries, making it accessible to a global audience.

    As for returns, Huel offers a 30-day money-back guarantee on your first order. If you’re not satisfied with the product, you can easily return it, making it low-risk to try out for the first time.

    Payments

    Huel accepts a wide variety of payment methods, including credit cards, PayPal, and more. They also offer the option to pay through subscription services, which helps save money in the long run. Their website uses secure encryption to protect payment information, ensuring that you can shop with confidence.

    Brand Benefits to Customers

    Huel is designed to make healthy eating accessible and convenient. Here’s how the brand stands out for customers:

    • Saves Time: Whether you’re always on the go or don’t have time to meal prep, Huel’s quick preparation process (especially the ready-to-drink options) saves valuable time.
    • Balanced Nutrition: For those who struggle to eat balanced meals or take in all the necessary nutrients, Huel ensures you get the right proportions of protein, fats, carbs, and micronutrients in every serving.
    • Dietary Flexibility: Since Huel is 100% vegan and free from lactose, soy, and animal products, it suits a wide range of diets. Whether you’re plant-based or just want a healthier alternative to processed food, Huel is an adaptable choice.
    • Sustainability: Choosing Huel also means making a more eco-conscious choice. The company’s commitment to reducing waste and using sustainable ingredients adds to its appeal, particularly for environmentally conscious consumers.

    Conclusion

    Huel has managed to carve out a unique space in the world of nutrition by offering convenient, complete meals that cater to busy lifestyles. While it may take some getting used to in terms of taste and texture, the health and time-saving benefits are hard to beat. With a solid range of products, frequent discounts, and a clear focus on sustainability, Huel is more than just a meal replacement—it’s a tool for modern, efficient living.

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